Identified as a key area of opportunity for the Worcestershire economy the Horti/agricultural technology sector is growing at a phenomenal rate. The industry is critical to tackling some of the worlds most pressing issues, such as feeding a growing global population whilst tackling climate change. Worcestershire’s Horti/agricultural technology sector hosts 2,210 businesses, employing 14,000 people and represents 7% of all businesses across the County. With assets such as the Agritech Research Centre and a business base demonstrating expertise in Artificial Intelligence, Dairy Automation, Robotics and Drones, Worcestershire is in a prime position to use technology to offer solutions to these global issues and to harness the opportunities presented.