As is well-known, ecommerce soared during the pandemic – accelerating its adoption by five years according to experts. No longer the future, ecommerce is huge business today with online sales accounting for more than a fifth of global retail transactions and quickly expanding. Customers, particularly millennials, have come to expect the choice, speed and convenience of ecommerce. Businesses both small and large face a decision: either join the ecommerce revolution by offering an online option or risk losing potential customers to those who do.